I-Brand Holdings ithenga umkhiqizo wokudla okusekelwe esitshalweni i-Healthy Skoop

Inkampani yase-USBrand Holdingsimemezele ukutholwa kwe-Healthy Skoop, i-protein powder powder brand esekelwe esitshalweni, enkampanini ezimele yamasheya i-Seurat Investment Group.

Isekelwe e-Colorado, i-Healthy Skoop inikeza i-assortment yamaphrotheni empushana yasekuseni namaprotheni ansuku zonke, abhangqwe nama-prebiotics, ama-probiotics, amavithamini namaminerali.

Lesi sivumelwano siphawula ukutholwa kweBrand Holdings okwesithathu ezinyangeni eziyi-12, njengoba ibukeka yenze isu layo le-ecommerce eliqonde ngqo kubathengi ngokugxila ezinkampanini ezisezindaweni zezempilo nokuphila kahle, ukondliwa kwezemidlalo, ubuhle kanye nokudla okusebenzayo.

Iza ngemva kokuthengwa kwezithako zokudla kanye nomkhiqizo wokudla okunempilo kwezemidlalo uDkt. Emil Nutrition futhi muva nje, i-Simple Botanics, umkhiqizi wetiye lemithi kanye nezindawo zokudla okunomsoco.

“Ngalokhu kuthengwa kwesithathu kuphothifoliyo yeBrand Holdings esikhathini esingaphansi konyaka kusukela kwasungulwa inkampani, sijabulile ngekusasa ngenxa yamandla angawodwana alezi zimpawu kanye nomnotho wokuhlanganisa ngaphansi kwesambulela seBrand Holdings,” kusho uDale Cheney, ophethe uzakwethu kwa-T-street Capital, ehambisana neBrand Holding & Company.

Ngemva kokutholwa, i-Brand Holdings ihlela ukwethula ubukhona obusha bomkhiqizo we-Healthy Skoop ku-inthanethi futhi isheshise ukukhula kwayo kulo lonke elase-US.

“Njengoba umhlaba uqala ukuvuleka nempilo ematasa yamakhasimende ethu iqala futhi, ukuwanika indlela elula yokuthola izidingo zawo zansuku zonke zamaprotheni ezitshalo, amavithamini namaminerali kuyinto ebaluleke kakhulu, futhi sijabule ngekhono lokuhola ukukhula kwekusasa kwenkampani enemikhiqizo eqinile njenge-Healthy Skoop,” kusho uJeffrey Hennion, usihlalo kanye ne-CEO yeBrand Holdings.

UJames Rouse, omunye wabasunguli bokuqala be-Healthy Skoop, uthe: “Ukuzinikela kwethu ngekhwalithi, ukunambitheka kanye nolwazi bekulokhu kuyisisekelo somkhiqizo wethu, futhi lobu budlelwano neBrand Holdings buzoqinisekisa ukuthi sizoba nelungelo lokuqhubeka nokusebenzela umphakathi wethu oshisekayo we-Healthy Skoop.”

U-Adam Greenberger, uzakwethu ophethe we-Seurat Capital, wengeze wathi: “Besihlala siziqhenya kakhulu ngekhwalithi yolayini womkhiqizo we-Healthy Skoop futhi sibheke ngabomvu ikusasa eliqhakazile lomkhiqizo kanye nokukhula okuqhubekayo kwenkampani okuzolethwa uJeff nethimba le-Brand Holdings.”